Nov 27, 2023
David Swan
founded InteliChek over
26 years ago. With an innovative imagination, passion for the
automobile industry and a limitless creative spirit, David shaped
InteliChek into the
industry leader for the fixed-ops community within
dealerships.
With David's passing earlier this year, I caught up with
Melissa
Marlatt and Joe Gibson
to discuss how David's spirit lives on within InteliChek and how the template
he created is being used to move the company forward in the 21st
Century
What We Talk About:
-
How An Upwork Job Posting Led To The Multi-Point Inspection Podcast
-
David's Amazing Creativity
-
History of InteliChek & What It's Become
-
What Is InteliChek & How They Collect Data?
-
Dealership Perceptions & Transparency
-
Competitive Prices + Added Value
-
Customer Education And Customer Experience
-
Importance Of Communication Between Departments/Days Wait
-
Importance of Identifying Bottlenecks
-
6,907 Jelly Beans
-
Carrying The Torch Passed On By David Swan
Want to add strategic pricing to your marketing tool box? Go
to InteliChek or
call 877-827-7273 and ask about our InteliShare
Series!
InteliShare contains
all of our promotional tools that you can use to promote your
favorable prices, including our InteliAds, the printable flyers
that you can show off in easel displays, InteliMedia, for your
Digital Media Boards AND InteliWidgets, so you can show off price
comparisons on your website and even let your customers schedule
from the widget.
Music: